Ahhh… the haters. Amirite? So much of a DMO leader’s job is political and perception. But, when there is a prevailing issue …
Read MoreDMO Relevancy Argument: Five ways to shut.đź‘Ź it. đź‘Źdown.đź‘Ź
Big thanks to Nicole Mahoney for hosting me to talk about Destination Marketing and taking calculated risks. It was a great conversation, …
Read MoreDestination on the Left Podcast Interview with our CEO, Jennifer Barbee
Feeling like you just can’t make a dent…the hill has turned to Everest…up the creek with no paddle. Just a few of …
Most all professionals in the Destination Marketing Organization world, both DMOs and vendors have had to defend the role of the DMO. …
Read MoreWTFlorida? Perspective on shutting down Visit Florida
Hey, where’s our crystal ball dude? Oh right, back to reality. Guess we have to rely on good ole’ fashioned experience, research, …
Dear friends, the shift has hit the fan. And, your proverbial ass is on the proverbial line. While you were attending board meetings, tending …
Ahhh… the Meeting Planner. Destinations, hotels and venue’s coveted golden goose customer. From corporate planners to social planners, the research shows that …
I’m so excited to share our rebranded assessment service with you! What you are doing right now is getting the job done, …
Read MoreFOMO digital marketing check. You don’t know what you’re missing.
Start-up environments often talk about this theory. It’s a great way to put your destination, business or product to the test. Considering …
Read MoreIs your brand a painkiller or a vitamin? 5 questions to find out.
It’s like a horoscope, but for advertising and marketing professionals. What advice from the stars does this month bring? April ushers in …
